Just A Little Respect…

Last month, as we all know, the world economic forum was held in Davos, Switzerland. The purpose of this annual event is to bring together economists, politicians, intellectuals, and...  Read More »

Climate Change? Really?

Well, the conference for climate change in Paris ended on December 11, and what, if anything, will this have accomplished, aside from taxpayer-funded trips, meetings that rehash many of...  Read More »

The Secret to Winning

We can only hope Trudeau the younger understands we exist in a global economy Well, the federal election is over! And, still reeling from the provincial election results earlier this year, we...  Read More »

The Problem With Ad-Hoc Marketing

Many business owners believe marketing is a relatively simple exercise and something they can, for the most part, manage on their own. They may wish to change some elements...  Read More »

Orange Is The New Blue?

Angels Or Demons? By the time this article is published, the huge political upset in Alberta will be over a week old. No one forecast this outcome, but least...  Read More »

It’s Déjà vu all over again!

Yogi Berra, a former American baseball player and member of Major League Baseball's Hall of Fame, is well known for his many malapropisms.  Even those of us who are...  Read More »

Yes, Oil and Gas Companies Need To Market Themselves Too!

It takes a certain type of person to be involved in the oil and gas industry.  One must be prepared to take the good and the bad, the booms...  Read More »

5 Marketing Tips to Get You Through The Slump

What?  Me worry? Ok, I know the economic climate has changed out there.  I know that oil prices have dropped, companies are cutting back on their operating budgets, and...  Read More »

7 Marketing Resolutions for 2014

What are your marketing resolutions? Well, it’s that time of year again; the time of year when we reflect on what we did - and did not - accomplish...  Read More »